SureBet

Email press releases to: surebetnm@gmail.com

Main office: 8-6, M-F / 575-257-0874

SureBet Racing News
PO Box 1971
Ruidoso, NM 88355

 

Online Readers Survey 2010

What our readers say about SureBet - 2008


SureBet Racing News - Company Overview

Founders of SureBet started out with one mission in mind: promoting the New Mexico horse racing industry through news and editorial focused on racing and the participants in the state of New Mexico.  Due to the nature of the horse racing industry our scope of SureBet’s mission changed quickly to include our neighboring states. The popularity of our website and the many requests from our web readers again bring the need to change the mission of SureBet Racing News: to provide information from every state west of the Mississippi and make it universally accessible and useful.

Website

When you visit www.surebetracingnews.com, you will find the latest racing news, headlines, human interest stories, top notch images, stallion information, sales new and updates, helpful links and much more. SureBet Racing News is a subscription-based publication. Delivered weekly to over 300,000 readers per month.

Ads

As a business, SureBet generates the majority of its revenue by offering advertisers measurable, cost-effective and highly relevant advertising, so that the ads are useful to the people who see them as well as to the advertisers who run them.

Hundreds of advertisers have used us as a vehicle to promote their products and services on our website as well as in our downloadable weekly E-Pub. As a result, readers see ads that are useful and relevant to our industry.

In July of 2009 we added a sister site – inthegate.net – with in-depth video interviews from major racing events.

Growth

SureBet print product launched in July of 2007. To date we have expanded our print product and web presence from news and information with a single-state focus to multi-state coverage. As a result we have enjoyed immense growth in a difficult economy. Our print product has seen a 11% increase in sales in 2009 over 2008 and our website has shown immense growth in readership. [see below] As of June 15, 2010 SureBet Racing News changed our format from a monthly magazine to a weekly E-Newspaper.

The road ahead

A lot has changed since the first copy of SureBet rolled off the presses. We have grown in spite of our industry’s economic difficulties. We now reach thousands of readers around the world. But one thing hasn’t changed: our dedication to the horseracing industry and the men and women who call it home.
MEDIA KIT

2010 - Advertising Rates

Newspaper Ad sizes
 
2011 Stallion Directory Info

Email ad copy to: surebetnm@gmail.com

Inthegate.net is our sister video site

All Quarter Horse Races will be viewed at:

SureBet Racing News: SureBetracingnews.com,
Stallion E-Search: Stallionesearch.com,
AQHA Racing Journal: www.racing.aqha.com

2010 -  In The Gate.net

Publisher- Laura L. Flynn: Cell# 575-257-0874

Editorial Staff:

Martha Claussen has been prominent in the Texas racing industry since 1997 as a publicist, writer and handicapper.
mclaussen50@yahoo.com

Michael Cusortelli is a blogger and freelance writer based in Albuquerque, New Mexico. A graduate of the University of Arizona Race Track Industry Program, he has been a racing publicist and was most recently field editor and electronic news editor for the American Quarter Horse Racing Journal for 10 years. He has contributed to several industry publications, including the New Mexico Horse Breeders' Magazine, The Horseplayer Magazine, Daily Racing Form, HoofBeats, and the Texas Thoroughbred Magazine, SureBet Racing News.
oaktown_c@hotmail.com

Tom Dawson – Free-lance sports writer and television producer. Specialty – Quarter Horse and Thoroughbred racing... Producer for horse racing and other sports airing on ESPN, ABC & other networks, over 500 live remotes produced.
John Gonzales, began his career as a sportswriter for the Albuquerque Journal. Career has included jobs as a wire service and newspaper editor, sports information director and corporate public relations manager. Currently resides in Phoenix doing freelance writing, accounting and taxes. jdg.consult@yahoo.com
Pete Herrera is a former AP sportswriter and now freelance journalist who covered sports and news for 39 years. His credits include four Summer Olympics and coverage of 40 All American Futurities from 1968 to 2008. pherrera28@q.com

Brock Sheridan - Sheridan graduated from the University of Arizona Race Track Industry program in 1982 and began a career of public relations, marketing and television production in horse racing that has spanned 25 years. He has also been a professional handicapper and has been following the Kentucky Derby since Majestic Prince in 1969.

Ryan Sherman has been involved in the racing industry for 21 years.  A graduate of the University of Arizona Race Track Industry Program, Ryan has served in various positions, serving as the senior manager of The bank of America racing challenge for the American Quarter Horse Association, director of racing at Ruidoso Downs and currently serves as the Executive Secretary for the Montana Board of Horse Racing.  He has contributed to industry magazines such as the American Quarter Horse Racing Journal and TRACK Magazine. mthorseracing@gmail.com

Ty Wyant has been covering racing since 1976. He is currently the media relations director for Ruidoso Downs and Zia Park, and the curator of the Ruidoso Downs Racehorse Hall of Fame.
ty_wyant@yahoo.com